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Search Engine Optimization or SEO helps bring organic and valuable user traffic to your website through strategic planning and process implementation. SEO is the name of a deluge of processes and strategies aimed at bringing more online visibility and higher search engine rankings for your business.
With an increase in demand, professionals are offering out-of-the-box SEO in Dubai. Therefore, our blog post for today talks about SEO tactics that only seasoned pros can execute effectively. Let’s begin!
Advanced SEO Tips from Seasoned Professionals
SEO is an evolving space where professionals keep encountering new obstacles, leading to better and more profound solutions. With that said, let’s jump down to some of the latest developments and ideas in this subset of digital marketing.
· Google Search Console Developments
Seasoned pros offering SEO in Dubai are well-versed in the use of Google Search Console. Google keeps adding new features to it which makes it an undying part of every business’s SEO arsenal. It helps with URL inspection, website performance reports, index coverage reports, and report share functions.
These features might sound basic, but they’re essential components of most SEO strategies. With the help of experienced individuals, you can make the best out of such tools.
· Mobile-First Indexing Strategy
Google keeps updating its search engine algorithm to bring better results and improve searchers’ user experience. In light of that, many professionals believe that mobile-first indexing is a game-changer. It’s an algorithm concept where Google prefers an optimized mobile-friendly version of a website over its desktop version.
We know that it’s because most of the population is online via smartphones and it’s the gateway for a huge proportion of website traffic. Hence, professionals run regular bug screening tests, optimization checks, and server log inspections for crawling errors to ensure a speedy and mobile-first website.
· More SERP Space
It’s true that Google has gone through countless facelifts, especially its front page where most searchers find the answer to their queries. We’re talking about ad placement, knowledge boxes, filtering systems, local packs, and listing.
It’s important to keep track of how the SERPs are developing and improving. Knowing about the updates to the SERPs algorithm and ranking factors can help you stay at the top and gain customer attention.
For instance, the Hotel Pack on Google changed quite a bit. It went from listing four local results compared to three before. Moreover, it has a new filtering system that provides more relevant search results.
It also means that local businesses have to optimize their websites even better than before to retain their SERPs ranking.
Conclusion
Will 2023 be the year for micro-influencers or video-driven SEO content? We can only research, analyze, and hope that our guess is correct. But, with SEO in Dubai, you can improve your odds of staying in line with effective SEO trends. Whatever the future might look like for SEO, make sure you don’t ignore the tried-and-tested SEO practices.