Why SEO isn’t working for your website? 5 top reasons

You have been doing SEO for your website for quite some time, but it isn’t working as intended. And you don’t know what the reason is. Your SEO agency can help you identify why your website isn’t performing in the search engine rankings. Here are the top 5 reasons why your SEO is not providing you with the results you are looking for.

You are not fulfilling the basics

Most people think that SEO is some kind of magic, but actually, it’s something quite complex. It integrates multiple elements such as user experience, use of keywords, content strategy, marketing campaigns, referral traffic, backlinks, and much more. And all these components are not simple to implement. In short, your website has to fulfill multiple criteria to make your website perform optimally for the specific keywords so that it satisfies the intent of your users. So your SEO agency can help you improve your basics instead of focusing only on the latest SEO techniques and trends.

Your business type doesn’t match the SEO

Another important thing that you might be ignoring is your business type. If you are promoting a short-term trending product or service like a fidget spinner, making a big investment for a long-term in SEO isn’t the right thing to do. Moreover, if you have just started and want a quick turnaround, SEO probably won’t give you the results you need. You should go for PPC or paid advertising or do marketing on social media.

You have set high expectations

The higher you have expectations, the more disappointed you’ll feel. Remember, SEO is not a quick fix. You need to set realistic expectations and goals to feel satisfied with the results of your SEO efforts. Your SEO agency can help you develop practical expectations by explaining how SEO actually works. You cannot gain tremendous traffic on your website and reach the top SERP ranking with SEO in a month or two. It is because outranking your existing competitors is challenging.

You have a very low budget

SEO is expensive when you start with it. If you have a very low budget, SEO won’t give you something you want to achieve. SEO is a long-term game, and you need to invest in it continuously to see positive results. So the truth is, if you want to improve your business rankings and scale quickly, you need significant investment in SEO. However, you can make it a budget-friendly process by hiring a professional SEO agency In Dubai for the purpose.

You haven’t focused on mobile

Mobile SEO is significantly important in present times because most people are accessing your website from their mobile devices. Most professionals and businesses have desktops to use for work and fixing any issues in the website. So many times, you may forget to fix the problems which may occur when your website appears on mobile devices. Therefore, it’s necessary that you integrate mobile-friendliness in your SEO strategy to ensure your website performs equally well on mobile devices.